Recurring charge discounts
You can use the
appSubscriptionCreate mutation to offer a percentage or fixed-price discount for an app subscription. Recurring charge discounts can be applied for a set number of billing cycles, for example, 20% off for six billing cycles. Discounts can be offered to new merchant subscribers or to current merchants with recurring charges.
Discount can only be applied to recurring charges. Taxes are applied to the discounted price and not the base price. Shopify service fees and revenue share for discounted subscriptions are based on the discounted price.
When are discounts applied?Anchor link to section titled "When are discounts applied?"
A discount can be applied to either annual and 30-day subscriptions. Recurring charge discounts apply the next time that the subscription is charged. If you change the app subscription price, then the discount applies to the remaining portion of the current billing interval, and future recurring billing intervals.
If you offer trial days with discounts, then the discount applies when the app billing interval begins after the trial days end. If the app subscription is currently in a trial period and you add an app subscription discount, then the trial ends and the subscription with the discount apply immediately.
If you have specified a set number of billing intervals for your discount, then the time starts counting down from the moment that the discount is applied. Trial periods are ignored. If you don't specify a limit to the number of billing intervals for the discount, then the discount is considered limitless and applies indefinitely to the recurring charges.
If your new subscription requires prorating, for example if the price or billing interval is changed, then the discounted price is used when calculating the prorated amount.
If the new subscription doesn't require proration, then the discounted price starts from the renewal date.
When does a discounted period end?Anchor link to section titled "When does a discounted period end?"
You can remove a discount from a subscription at any time by creating a new recurring charge without a discount.
The merchant is charged the discounted price for the remainder of the billing interval unless a proration is required, for example, for an increase or decrease in price. If a price change is created with a discount, then the discount is applied to the remaining value until the next recurring charge.
Subscription plan changes with discountsAnchor link to section titled "Subscription plan changes with discounts"
An app can have only one recurring app charge per merchant. If a merchant changes their subscription while their current plan is active, then they need to accept a new recurring app charge. The existing recurring app charge is cancelled and replaced by the new charge when the merchant approves it. Most plan changes with discounts are immediate. However, changes are deferred for 30-day plans that change to annual, and for annual plans with higher prices that change to annual plans with lower prices.
Immediate change exampleAnchor link to section titled "Immediate change example"
If a merchant is on a Silver plan and changes to a Gold plan with a discount, then we credit the remaining value of the Silver plan (proration) and charge the merchant the price of the discounted Gold plan with 1 use deducted from the duration limit.
Deferred change exampleAnchor link to section titled "Deferred change example"
If a merchant is on a Gold plan and changes to a Silver plan with a discount, then the charge for the new discounted plan is deferred until the current plan’s billing interval is complete. The charge for the new plan is also deferred when a merchant is on an annual plan and downgrades to a 30-day plan.
Creating discountsAnchor link to section titled "Creating discounts"
Creating a recurring charge with a discount is a great way to incentivize new merchants to try out for the app at a lower cost. You can view the discount when the merchant approves a subscription. The merchant invoice displays the discounted price but the Partner Dashboard shows the full price (without the discount).
Creating a new subscription overwrites any existing discount. Discounts are not carried over from one subscription to the next.
Create a new recurring charge with percentage discountAnchor link to section titled "Create a new recurring charge with percentage discount"
appSubscriptionCreate mutation to specify the discount to the plan by using the
appRecuringPricingDetails field on the line item’s plan. The discount value can be a fixed amount or a percentage value. The only supported
currencyCode input is
USD. The merchant is redirected to accept the charge at the specified
Create a new recurring charge with fixed-price discount.Anchor link to section titled "Create a new recurring charge with fixed-price discount."