---
title: Clearer standards for app listing images - Shopify developer changelog
description: >-
  Shopify’s developer changelog documents all changes to Shopify’s platform.
  Find the latest news and learn about new platform opportunities.
source_url:
  html: 'https://shopify.dev/changelog/posts/clearer-standards-for-app-listing-images'
  md: >-
    https://shopify.dev/changelog/posts/clearer-standards-for-app-listing-images.md
metadata:
  effectiveApiVersion: ''
  affectedApi: []
  primaryTag:
    displayName: App store
    handle: shopify_app_store
  secondaryTag:
    displayName: New
    handle: new
  indicatesActionRequired: true
  createdAt: '2026-03-12T10:42:44-04:00'
  postedAt: '2026-03-12T12:00:00-04:00'
  updatedAt: '2026-03-12T10:49:55-04:00'
  effectiveAt: '2026-03-12T12:00:00-04:00'
---

March 12, 2026

# Clearer standards for app listing images

DateMarch 12, 2026

FlagsNew[Action required](https://shopify.dev/changelog?action_required=true)

SurfacesApp store

We've updated requirement 4.4.4 and added a new requirement 4.4.5 for Shopify App Store apps.

**[Requirement 4.4.4](https://shopify.dev/docs/apps/launch/shopify-app-store/app-store-requirements#provide-clear-focused-images) now provides clearer standards for image quality:** images should primarily show your app's actual user interface and features. Screenshots must not include desktop backgrounds or browser windows. Feature images and screenshots that solely contain your app logo are not permitted.

**[New requirement 4.4.5](https://shopify.dev/docs/apps/launch/shopify-app-store/app-store-requirements#provide-unique-images) introduces a dedicated standard for image uniqueness:** each image in your app listing must be unique. Screenshots should showcase different features, views, or states of your app. Don't submit duplicate or near-identical images.

If your app listing already uses distinct screenshots showing different parts of your app, no action is required. These requirements will be enforced starting March 26, 2026.