UTMParameters object

Version 2020-07 (Release candidate)

Represents a set of UTM parameters.

Fields

campaign (String)

The name of a marketing campaign.

content (String)

Identifies specific content in a marketing campaign. Used to differentiate between similar content or links in a marketing campaign to determine which is the most effective.

medium (String)

The medium of a marketing campaign, such as a banner or email newsletter.

source (String)

The source of traffic to the merchant's store, such as Google or an email newsletter.

term (String)

Paid search terms used by a marketing campaign.

Types that return UTMParameters

Version 2020-04 (Latest)

Represents a set of UTM parameters.

Fields

campaign (String)

The name of a marketing campaign.

content (String)

Identifies specific content in a marketing campaign. Used to differentiate between similar content or links in a marketing campaign to determine which is the most effective.

medium (String)

The medium of a marketing campaign, such as a banner or email newsletter.

source (String)

The source of traffic to the merchant's store, such as Google or an email newsletter.

term (String)

Paid search terms used by a marketing campaign.

Types that return UTMParameters

Version 2020-01

Represents a set of UTM parameters.

Fields

campaign (String)

The name of a marketing campaign.

content (String)

Identifies specific content in a marketing campaign. Used to differentiate between similar content or links in a marketing campaign to determine which is the most effective.

medium (String)

The medium of a marketing campaign, such as a banner or email newsletter.

source (String)

The source of traffic to the merchant's store, such as Google or an email newsletter.

term (String)

Paid search terms used by a marketing campaign.

Types that return UTMParameters

Version 2019-10

Represents a set of UTM parameters.

Fields

campaign (String)

The name of a marketing campaign.

content (String)

Identifies specific content in a marketing campaign. Used to differentiate between similar content or links in a marketing campaign to determine which is the most effective.

medium (String)

The medium of a marketing campaign, such as a banner or email newsletter.

source (String)

The source of traffic to the merchant's store, such as Google or an email newsletter.

term (String)

Paid search terms used by a marketing campaign.

Types that return UTMParameters

Version 2019-07

Represents a set of UTM parameters.

Fields

campaign (String)

The name of a marketing campaign.

content (String)

Identifies specific content in a marketing campaign. Used to differentiate between similar content or links in a marketing campaign to determine which is the most effective.

medium (String)

The medium of a marketing campaign, such as a banner or email newsletter.

source (String)

The source of traffic to the merchant's store, such as Google or an email newsletter.

term (String)

Paid search terms used by a marketing campaign.

Types that return UTMParameters

Version 2019-04

Represents a set of UTM parameters.

Fields

campaign (String)

The name of a marketing campaign.

content (String)

Identifies specific content in a marketing campaign. Used to differentiate between similar content or links in a marketing campaign to determine which is the most effective.

medium (String)

The medium of a marketing campaign, such as a banner or email newsletter.

source (String)

The source of traffic to the merchant's store, such as Google or an email newsletter.

term (String)

Paid search terms used by a marketing campaign.

Types that return UTMParameters