The available types of tactics for a marketing activity.
Valid values
An abandoned cart recovery email.
An ad, such as a Facebook ad.
An affiliate link.
A link.
A loyalty program.
A messaging app, such as Facebook Messenger.
A newsletter.
A notification in the Shopify admin.
A blog post.
A retargeting ad.
Search engine optimization.
A popup on the online store.
A transactional email.
Fields with this enum
Type of marketing tactic.
The method of marketing used for this marketing activity.
The method of marketing used for this marketing activity. The marketing tactic determines which default fields are included in the marketing activity.
The method of marketing used for this marketing activity. The marketing tactic determines which default fields are included in the marketing activity.
The method of marketing used for this marketing activity. The marketing tactic determines which default fields are included in the marketing activity.
The marketing event type.