• Newsletter sign-up form
  • Customer registration form checkbox

Email consent

There are two ways that a customer can consent to email marketing through the theme:

  • A newsletter sign-up form
  • A checkbox input in the customer register form

Newsletter sign-up form

Anchor link to section titled "Newsletter sign-up form"

You can add a newsletter sign-up form to your theme with the Liquid form tag and accompanying 'customer' parameter. Inside the form, you need to include an input with the following attributes:

Attribute Value
type email
name contact[email]

For example:

When a customer signs up through this form, a customer will be created with the entered email, and the accepts_marketing attribute of the associated customer object will be set to true.

Tip

For another example of a newsletter sign-up form, you can refer to Dawn's implementation.

Customer registration form checkbox

Anchor link to section titled "Customer registration form checkbox"

Inside the customer register form, you can include a checkbox to allow customers to consent email marketing. This requires the following inputs to be placed inside the form:

Input type name
Accepts marketing hidden customer[accepts_marketing]
Accepts marketing checkbox customer[accepts_marketing]

For example:

Tip

This solution requires a hidden input, as well as the checkbox input, as an unchecked box won't record a value when the form is submitted.

On this page

  • Newsletter sign-up form
  • Customer registration form checkbox