DiscountContext

Indicates that a discount applies to all buyers without restrictions, enabling universal promotions that reach every customer. This selection removes buyer-specific limitations from discount eligibility.

For example, a flash sale or grand opening promotion would target all buyers to maximize participation and store visibility.

Learn more about discount targeting.

Defines customer targeting for discounts through specific individual customers. This object allows merchants to create exclusive discounts that are only available to explicitly selected customers.

For example, a VIP customer appreciation discount might target specific high-value customers by individually selecting them, or a beta program discount could be offered to selected early adopters.

Use DiscountCustomers to:

• Target specific individual customers for exclusive promotions
• Create personalized discount experiences for selected customers
• Offer special discounts to VIP or loyal customers
• Provide exclusive access to promotions for specific individuals

This targeting method requires you to add each customer who should be eligible for the discount. For broader targeting based on customer attributes or segments, use DiscountCustomerSegments instead.

Learn more about creating customer-specific discounts using discountCodeBasicCreate and discountCodeBasicUpdate.

Represents customer segments that are eligible to receive a specific discount, allowing merchants to target promotions to defined groups of customers. This enables personalized marketing campaigns based on customer behavior and characteristics.

For example, a "VIP Customer 15% Off" promotion might target a segment of high-value repeat customers, while a "New Customer Welcome" discount could focus on first-time buyers.

Segment-based discounts help merchants create more relevant promotional experiences and improve conversion rates by showing the right offers to the right customers at the right time.

The DiscountAutomaticApp object stores information about automatic discounts that are managed by an app using Shopify Functions. Use DiscountAutomaticAppwhen you need advanced, custom, or dynamic discount capabilities that aren't supported by Shopify's native discount types.

Learn more about creating custom discount functionality.

The DiscountAutomaticBasic object lets you manage amount off discounts that are automatically applied on a cart and at checkout. Amount off discounts give customers a fixed value or a percentage off the products in an order, but don't apply to shipping costs.

The DiscountAutomaticBasic object stores information about automatic amount off discounts that apply to specific products and variants, collections, or all items in a cart.

Learn more about working with Shopify's discount model, including limitations and considerations.

The DiscountAutomaticBxgy object lets you manage buy X get Y discounts (BXGY) that are automatically applied on a cart and at checkout. BXGY discounts incentivize customers by offering them additional items at a discounted price or for free when they purchase a specified quantity of items.

The DiscountAutomaticBxgy object stores information about automatic BXGY discounts that apply to specific products and variants, collections, or all items in a cart.

Learn more about working with Shopify's discount model, including limitations and considerations.

The DiscountAutomaticFreeShipping object lets you manage free shipping discounts that are automatically applied on a cart and at checkout. Free shipping discounts are promotional deals that merchants offer to customers to waive shipping costs and encourage online purchases.

The DiscountAutomaticFreeShipping object stores information about automatic free shipping discounts that apply to specific products and variants, collections, or all items in a cart.

Learn more about working with Shopify's discount model, including limitations and considerations.

The DiscountCodeApp object stores information about code discounts that are managed by an app using Shopify Functions. Use DiscountCodeApp when you need advanced, custom, or dynamic discount capabilities that aren't supported by Shopify's native discount types.

Learn more about creating custom discount functionality.

The DiscountCodeBasic object lets you manage amount off discounts that are applied on a cart and at checkout when a customer enters a code. Amount off discounts give customers a fixed value or a percentage off the products in an order, but don't apply to shipping costs.

The DiscountCodeBasic object stores information about amount off code discounts that apply to specific products and variants, collections, or all items in a cart.

Learn more about working with Shopify's discount model, including limitations and considerations.

The DiscountCodeBxgy object lets you manage buy X get Y discounts (BXGY) that are applied on a cart and at checkout when a customer enters a code. BXGY discounts incentivize customers by offering them additional items at a discounted price or for free when they purchase a specified quantity of items.

The DiscountCodeBxgy object stores information about BXGY code discounts that apply to specific products and variants, collections, or all items in a cart.

Learn more about working with Shopify's discount model, including limitations and considerations.

The DiscountCodeFreeShipping object lets you manage free shipping discounts that are applied on a cart and at checkout when a customer enters a code. Free shipping discounts are promotional deals that merchants offer to customers to waive shipping costs and encourage online purchases.

The DiscountCodeFreeShipping object stores information about free shipping code discounts that apply to specific products and variants, collections, or all items in a cart.

Learn more about working with Shopify's discount model, including limitations and considerations.