We are introducing new flexible ways for app partners to offer merchants incentives for app subscriptions.
Recurring App Discounts
As of GraphQL Admin API version 2022-04, app developers can now offer limited time discounts on recurring app charges through the Billing API. Partners may define a percentage or fixed amount discount that will be applied to a designated number of billing cycles (e.g. 20% of 6 billing cycles). This will enable app partners to create introductory offers for new merchants.
Learn more about app billing discounts on Shopify.dev.
App Trial Extensions
App developers can increase the number of trial days offered to a recurring app charge by using the new appSubscriptionTrialExtend offered without merchants accepting a new app subscription. This will enable developers to provide new merchants additional time to trial products. App trial extension is currently available in the unstable version of the GraphQL Admin API.
Learn more about trial extensions on Shopify.dev.