---
title: >-
  GraphQL Admin API now supports custom content by market - Shopify developer
  changelog
description: >-
  Shopify’s developer changelog documents all changes to Shopify’s platform.
  Find the latest news and learn about new platform opportunities.
source_url:
  html: >-
    https://shopify.dev/changelog/graphql-admin-api-now-supports-custom-content-by-market
  md: >-
    https://shopify.dev/changelog/graphql-admin-api-now-supports-custom-content-by-market.md
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  affectedApi: []
  primaryTag:
    displayName: API
    handle: api
  secondaryTag:
    displayName: Update
    handle: update
  indicatesActionRequired: false
  createdAt: '2022-05-06T16:42:56-04:00'
  postedAt: '2022-05-09T00:00:00-04:00'
  updatedAt: '2024-02-02T10:05:05-05:00'
  effectiveAt: '2022-05-09T00:00:00-04:00'
---

May 9, 2022

Tags:

* API

# GraphQL Admin API now supports custom content by market

As of May 9, 2022, you can use the GraphQL Admin API `unstable` version to surface custom content to buyers in a specific market, including custom content for a store’s default language.

This feature enables merchants to provide the following kinds of localized and custom content:

* Support showing regional spelling or preferred terms. For example, a “Sweaters” menu title for a United States market, and a “Jumpers” menu title for a United Kingdom market.
* Display promotional content based on the buyer’s market. For example, a custom Thanksgiving announcement bar in October for Canadian buyers.

For more information, refer to examples in our developer documentation for the [translationsRegister](https://shopify.dev/api/admin-graphql/unstable/mutations/translationsRegister), [translationsRemove](https://shopify.dev/api/admin-graphql/unstable/mutations/translationsRemove), and [translatableResource](https://shopify.dev/api/admin-graphql/unstable/queries/translatableResource) mutations.