Advertising in the Shopify App Store

As an app developer, you can create ads to help merchants discover your apps in the Shopify App Store. Ads are shown to merchants on the Shopify App Store search results page above the organic search results, or on the homepage in a Sponsored apps section. You can place bids on specific search terms or on the homepage so that your ads are shown when a merchant visits the homepage or searches for specific terms.

Homepage ads and search results page that shows ads on the Shopify App Store.

Ads appear only on desktop. All ads are marked with a badge to show that they aren't organic app listings.

To be eligible for ads, you must be compliant with the Shopify Partner Terms of Service, including any applicable commercial terms.