MarketingEvent object

Represents actions that market a merchant's store or products.

Fields

• app (App!)

  The app that the marketing event is attributed to.

• channel (MarketingChannel)

  The marketing channel used by the marketing event.

• description (String)

  A human-readable description of the marketing event.

• endedAt (DateTime)

  The date and time when the marketing event ended.

• id (ID!)

  Globally unique identifier.

• legacyResourceId (UnsignedInt64!)

  The ID of the corresponding resource in the REST Admin API.

• manageUrl (URL)

  The URL where the marketing event can be managed.

• previewUrl (URL)

  The URL where the marketing event can be previewed.

• remoteId (String)

  An optional ID that helps Shopify validate engagement data.

• scheduledToEndAt (DateTime)

  The date and time when the marketing event is scheduled to end.

• sourceAndMedium (String!)

  Where the MarketingEvent occurred and what kind of content was used. Because utmSource and utmMedium are often used interchangeably, this is based on a combination of marketingChannel, referringDomain, and type to provide a consistent representation for any given piece of marketing regardless of the app that created it.

• startedAt (DateTime!)

  The date and time when the marketing event started.

• type (MarketingTactic!)

  The marketing event type.

• utmCampaign (String)

  The name of the marketing campaign.

• utmMedium (String)

  The medium that the marketing campaign is using. Example values: cpc, banner.

• utmSource (String)

  The referrer of the marketing event. Example values: google, newsletter.

Types that return MarketingEvent

• CustomerVisit.marketingEvent
• MarketingActivity.marketingEvent
• MarketingEvent.node
• QueryRoot.marketingEvent
• QueryRoot.marketingEvents

Implements

• LegacyInteroperability
• Node

Deprecated fields

• targetTypeDisplayText (String!) deprecated

  The display text for the marketing event type.

  Deprecation warning

  Use sourceAndMedium instead

An auto-generated type for paginating through multiple MarketingEvents.

Fields

• edges ([MarketingEventEdge!]!)

  A list of edges.

• pageInfo (PageInfo!)

  Information to aid in pagination.

Types that return MarketingEvent

• CustomerVisit.marketingEvent
• MarketingActivity.marketingEvent
• MarketingEvent.node
• QueryRoot.marketingEvent
• QueryRoot.marketingEvents

An auto-generated type which holds one MarketingEvent and a cursor during pagination.

Fields

• cursor (String!)

  A cursor for use in pagination.

• node (MarketingEvent!)

  The item at the end of MarketingEventEdge.

Types that return MarketingEvent

• CustomerVisit.marketingEvent
• MarketingActivity.marketingEvent
• MarketingEvent.node
• QueryRoot.marketingEvent
• QueryRoot.marketingEvents

Represents actions that market a merchant's store or products.

Fields

• app (App!)

  The app that the marketing event is attributed to.

• channel (MarketingChannel)

  The marketing channel used by the marketing event.

• description (String)

  A human-readable description of the marketing event.

• endedAt (DateTime)

  The date and time when the marketing event ended.

• id (ID!)

  Globally unique identifier.

• legacyResourceId (UnsignedInt64!)

  The ID of the corresponding resource in the REST Admin API.

• manageUrl (URL)

  The URL where the marketing event can be managed.

• previewUrl (URL)

  The URL where the marketing event can be previewed.

• remoteId (String)

  An optional ID that helps Shopify validate engagement data.

• scheduledToEndAt (DateTime)

  The date and time when the marketing event is scheduled to end.

• sourceAndMedium (String!)

  Where the MarketingEvent occurred and what kind of content was used. Because utmSource and utmMedium are often used interchangeably, this is based on a combination of marketingChannel, referringDomain, and type to provide a consistent representation for any given piece of marketing regardless of the app that created it.

• startedAt (DateTime!)

  The date and time when the marketing event started.

• type (MarketingTactic!)

  The marketing event type.

• utmCampaign (String)

  The name of the marketing campaign.

• utmMedium (String)

  The medium that the marketing campaign is using. Example values: cpc, banner.

• utmSource (String)

  The referrer of the marketing event. Example values: google, newsletter.

Types that return MarketingEvent

• CustomerVisit.marketingEvent
• MarketingActivity.marketingEvent
• QueryRoot.marketingEvent
• QueryRoot.marketingEvents

Implements

• LegacyInteroperability
• Node

Deprecated fields

• targetTypeDisplayText (String!) deprecated

  The display text for the marketing event type.

  Deprecation warning

  Use sourceAndMedium instead

An auto-generated type for paginating through multiple MarketingEvents.

Fields

• edges ([MarketingEventEdge!]!)

  A list of edges.

• pageInfo (PageInfo!)

  Information to aid in pagination.

An auto-generated type which holds one MarketingEvent and a cursor during pagination.

Fields

• cursor (String!)

  A cursor for use in pagination.

• node (MarketingEvent!)

  The item at the end of MarketingEventEdge.

Types that return MarketingEventEdge

• MarketingEventConnection.edges

Represents actions that market a merchant's store or products.

Fields

• app (App!)

  The app that the marketing event is attributed to.

• channel (MarketingChannel)

  The marketing channel used by the marketing event.

• description (String)

  A human-readable description of the marketing event.

• endedAt (DateTime)

  The date and time when the marketing event ended.

• id (ID!)

  Globally unique identifier.

• legacyResourceId (UnsignedInt64!)

  The ID of the corresponding resource in the REST Admin API.

• manageUrl (URL)

  The URL where the marketing event can be managed.

• previewUrl (URL)

  The URL where the marketing event can be previewed.

• remoteId (String)

  An optional ID that helps Shopify validate engagement data.

• scheduledToEndAt (DateTime)

  The date and time when the marketing event is scheduled to end.

• sourceAndMedium (String!)

  Where the MarketingEvent occurred and what kind of content was used. Because utmSource and utmMedium are often used interchangeably, this is based on a combination of marketingChannel, referringDomain, and type to provide a consistent representation for any given piece of marketing regardless of the app that created it.

• startedAt (DateTime!)

  The date and time when the marketing event started.

• type (MarketingTactic!)

  The marketing event type.

• utmCampaign (String)

  The name of the marketing campaign.

• utmMedium (String)

  The medium that the marketing campaign is using. Example values: cpc, banner.

• utmSource (String)

  The referrer of the marketing event. Example values: google, newsletter.

Types that return MarketingEvent

• CustomerVisit.marketingEvent
• MarketingActivity.marketingEvent
• QueryRoot.marketingEvent
• QueryRoot.marketingEvents

Implements

• LegacyInteroperability
• Node

Deprecated fields

• targetTypeDisplayText (String!) deprecated

  The display text for the marketing event type.

  Deprecation warning

  Use sourceAndMedium instead

An auto-generated type for paginating through multiple MarketingEvents.

Fields

• edges ([MarketingEventEdge!]!)

  A list of edges.

• pageInfo (PageInfo!)

  Information to aid in pagination.

An auto-generated type which holds one MarketingEvent and a cursor during pagination.

Fields

• cursor (String!)

  A cursor for use in pagination.

• node (MarketingEvent!)

  The item at the end of MarketingEventEdge.

Types that return MarketingEventEdge

• MarketingEventConnection.edges

Represents actions that market a merchant's store or products.

Fields

• app (App!)

  The app that the marketing event is attributed to.

• channel (MarketingChannel)

  The marketing channel used by the marketing event.

• description (String)

  A human-readable description of the marketing event.

• endedAt (DateTime)

  The date and time when the marketing event ended.

• id (ID!)

  Globally unique identifier.

• legacyResourceId (UnsignedInt64!)

  The ID of the corresponding resource in the REST Admin API.

• manageUrl (URL)

  The URL where the marketing event can be managed.

• previewUrl (URL)

  The URL where the marketing event can be previewed.

• remoteId (String)

  An optional ID that helps Shopify validate engagement data.

• scheduledToEndAt (DateTime)

  The date and time when the marketing event is scheduled to end.

• sourceAndMedium (String!)

  Where the MarketingEvent occurred and what kind of content was used. Because utmSource and utmMedium are often used interchangeably, this is based on a combination of marketingChannel, referringDomain, and type to provide a consistent representation for any given piece of marketing regardless of the app that created it.

• startedAt (DateTime!)

  The date and time when the marketing event started.

• type (MarketingTactic!)

  The marketing event type.

• utmCampaign (String)

  The name of the marketing campaign.

• utmMedium (String)

  The medium that the marketing campaign is using. Example values: cpc, banner.

• utmSource (String)

  The referrer of the marketing event. Example values: google, newsletter.

Types that return MarketingEvent

• CustomerVisit.marketingEvent
• MarketingActivity.marketingEvent
• QueryRoot.marketingEvent
• QueryRoot.marketingEvents

Implements

• LegacyInteroperability
• Node

Deprecated fields

• targetTypeDisplayText (String!) deprecated

  The display text for the marketing event type.

  Deprecation warning

  Use sourceAndMedium instead

An auto-generated type for paginating through multiple MarketingEvents.

Fields

• edges ([MarketingEventEdge!]!)

  A list of edges.

• pageInfo (PageInfo!)

  Information to aid in pagination.

An auto-generated type which holds one MarketingEvent and a cursor during pagination.

Fields

• cursor (String!)

  A cursor for use in pagination.

• node (MarketingEvent!)

  The item at the end of MarketingEventEdge.

Types that return MarketingEventEdge

• MarketingEventConnection.edges

Represents actions that market a merchant's store or products.

Fields

• app (App!)

  The app that the marketing event is attributed to.

• channel (MarketingChannel)

  The marketing channel used by the marketing event.

• description (String)

  A human-readable description of the marketing event.

• endedAt (DateTime)

  The date and time when the marketing event ended.

• id (ID!)

  Globally unique identifier.

• legacyResourceId (UnsignedInt64!)

  The ID of the corresponding resource in the REST Admin API.

• manageUrl (URL)

  The URL where the marketing event can be managed.

• previewUrl (URL)

  The URL where the marketing event can be previewed.

• remoteId (String)

  An optional ID that helps Shopify validate engagement data.

• scheduledToEndAt (DateTime)

  The date and time when the marketing event is scheduled to end.

• sourceAndMedium (String!)

  Where the MarketingEvent occurred and what kind of content was used. Because utmSource and utmMedium are often used interchangeably, this is based on a combination of marketingChannel, referringDomain, and type to provide a consistent representation for any given piece of marketing regardless of the app that created it.

• startedAt (DateTime!)

  The date and time when the marketing event started.

• type (MarketingTactic!)

  The marketing event type.

• utmCampaign (String)

  The name of the marketing campaign.

• utmMedium (String)

  The medium that the marketing campaign is using. Example values: cpc, banner.

• utmSource (String)

  The referrer of the marketing event. Example values: google, newsletter.

Types that return MarketingEvent

• CustomerVisit.marketingEvent
• MarketingActivity.marketingEvent
• QueryRoot.marketingEvent
• QueryRoot.marketingEvents

Implements

• LegacyInteroperability
• Node

Deprecated fields

• targetTypeDisplayText (String!) deprecated

  The display text for the marketing event type.

  Deprecation warning

  Use sourceAndMedium instead

An auto-generated type for paginating through multiple MarketingEvents.

Fields

• edges ([MarketingEventEdge!]!)

  A list of edges.

• pageInfo (PageInfo!)

  Information to aid in pagination.

An auto-generated type which holds one MarketingEvent and a cursor during pagination.

Fields

• cursor (String!)

  A cursor for use in pagination.

• node (MarketingEvent!)

  The item at the end of MarketingEventEdge.

Types that return MarketingEventEdge

• MarketingEventConnection.edges

Represents actions that market a merchant's store or products.

Fields

• app (App!)

  The app that the marketing event is attributed to.

• channel (MarketingChannel)

  The marketing channel used by the marketing event.

• description (String)

  A human-readable description of the marketing event.

• endedAt (DateTime)

  The date and time when the marketing event ended.

• id (ID!)

  Globally unique identifier.

• legacyResourceId (UnsignedInt64!)

  The ID of the corresponding resource in the REST Admin API.

• manageUrl (URL)

  The URL where the marketing event can be managed.

• previewUrl (URL)

  The URL where the marketing event can be previewed.

• remoteId (String)

  An optional ID that helps Shopify validate engagement data.

• scheduledToEndAt (DateTime)

  The date and time when the marketing event is scheduled to end.

• sourceAndMedium (String!)

  Where the MarketingEvent occurred and what kind of content was used. Because utmSource and utmMedium are often used interchangeably, this is based on a combination of marketingChannel, referringDomain, and type to provide a consistent representation for any given piece of marketing regardless of the app that created it.

• startedAt (DateTime!)

  The date and time when the marketing event started.

• type (MarketingTactic!)

  The marketing event type.

• utmCampaign (String)

  The name of the marketing campaign.

• utmMedium (String)

  The medium that the marketing campaign is using. Example values: cpc, banner.

• utmSource (String)

  The referrer of the marketing event. Example values: google, newsletter.

Types that return MarketingEvent

• CustomerVisit.marketingEvent
• MarketingActivity.marketingEvent
• QueryRoot.marketingEvent
• QueryRoot.marketingEvents

Implements

• LegacyInteroperability
• Node

Deprecated fields

• targetTypeDisplayText (String!) deprecated

  The display text for the marketing event type.

  Deprecation warning

  Use sourceAndMedium instead

An auto-generated type for paginating through multiple MarketingEvents.

Fields

• edges ([MarketingEventEdge!]!)

  A list of edges.

• pageInfo (PageInfo!)

  Information to aid in pagination.

An auto-generated type which holds one MarketingEvent and a cursor during pagination.

Fields

• cursor (String!)

  A cursor for use in pagination.

• node (MarketingEvent!)

  The item at the end of MarketingEventEdge.

Types that return MarketingEventEdge

• MarketingEventConnection.edges

Represents actions that market a merchant's store or products.

Fields

• app (App!)

  The app that the marketing event is attributed to.

• channel (MarketingChannel)

  The marketing channel used by the marketing event.

• description (String)

  A human-readable description of the marketing event.

• endedAt (DateTime)

  The date and time when the marketing event ended.

• id (ID!)

  Globally unique identifier.

• legacyResourceId (UnsignedInt64!)

  The ID of the corresponding resource in the REST Admin API.

• manageUrl (URL)

  The URL where the marketing event can be managed.

• previewUrl (URL)

  The URL where the marketing event can be previewed.

• remoteId (String)

  An optional ID that helps Shopify validate engagement data.

• scheduledToEndAt (DateTime)

  The date and time when the marketing event is scheduled to end.

• sourceAndMedium (String!)

  Where the MarketingEvent occurred and what kind of content was used. Because utmSource and utmMedium are often used interchangeably, this is based on a combination of marketingChannel, referringDomain, and type to provide a consistent representation for any given piece of marketing regardless of the app that created it.

• startedAt (DateTime!)

  The date and time when the marketing event started.

• type (MarketingTactic!)

  The marketing event type.

• utmCampaign (String)

  The name of the marketing campaign.

• utmMedium (String)

  The medium that the marketing campaign is using. Example values: cpc, banner.

• utmSource (String)

  The referrer of the marketing event. Example values: google, newsletter.

Types that return MarketingEvent

• CustomerVisit.marketingEvent
• MarketingActivity.marketingEvent
• QueryRoot.marketingEvent
• QueryRoot.marketingEvents

Implements

• LegacyInteroperability
• Node

Deprecated fields

• targetTypeDisplayText (String!) deprecated

  The display text for the marketing event type.

  Deprecation warning

  Use sourceAndMedium instead

An auto-generated type for paginating through multiple MarketingEvents.

Fields

• edges ([MarketingEventEdge!]!)

  A list of edges.

• pageInfo (PageInfo!)

  Information to aid in pagination.

An auto-generated type which holds one MarketingEvent and a cursor during pagination.

Fields

• cursor (String!)

  A cursor for use in pagination.

• node (MarketingEvent!)

  The item at the end of MarketingEventEdge.

Types that return MarketingEventEdge

• MarketingEventConnection.edges

Represents actions that market a merchant's store or products.

Fields

• app (App!)

  The app that the marketing event is attributed to.

• channel (MarketingChannel)

  The marketing channel used by the marketing event.

• description (String)

  A human-readable description of the marketing event.

• endedAt (DateTime)

  The date and time when the marketing event ended.

• id (ID!)

  Globally unique identifier.

• legacyResourceId (UnsignedInt64!)

  The ID of the corresponding resource in the REST Admin API.

• manageUrl (URL)

  The URL where the marketing event can be managed.

• previewUrl (URL)

  The URL where the marketing event can be previewed.

• remoteId (String)

  An optional ID that helps Shopify validate engagement data.

• scheduledToEndAt (DateTime)

  The date and time when the marketing event is scheduled to end.

• sourceAndMedium (String!)

  Where the MarketingEvent occurred and what kind of content was used. Because utmSource and utmMedium are often used interchangeably, this is based on a combination of marketingChannel, referringDomain, and type to provide a consistent representation for any given piece of marketing regardless of the app that created it.

• startedAt (DateTime!)

  The date and time when the marketing event started.

• type (MarketingTactic!)

  The marketing event type.

• utmCampaign (String)

  The name of the marketing campaign.

• utmMedium (String)

  The medium that the marketing campaign is using. Example values: cpc, banner.

• utmSource (String)

  The referrer of the marketing event. Example values: google, newsletter.

Types that return MarketingEvent

• CustomerVisit.marketingEvent
• MarketingActivity.marketingEvent
• QueryRoot.marketingEvent
• QueryRoot.marketingEvents

Implements

• LegacyInteroperability
• Node

Deprecated fields

• targetTypeDisplayText (String!) deprecated

  The display text for the marketing event type.

  Deprecation warning

  Use sourceAndMedium instead

An auto-generated type for paginating through multiple MarketingEvents.

Fields

• edges ([MarketingEventEdge!]!)

  A list of edges.

• pageInfo (PageInfo!)

  Information to aid in pagination.

An auto-generated type which holds one MarketingEvent and a cursor during pagination.

Fields

• cursor (String!)

  A cursor for use in pagination.

• node (MarketingEvent!)

  The item at the end of MarketingEventEdge.

Types that return MarketingEventEdge

• MarketingEventConnection.edges

Represents actions that market a merchant's store or products.

Fields

• app (App!)

  The app that the marketing event is attributed to.

• channel (MarketingChannel)

  The marketing channel used by the marketing event.

• description (String)

  A human-readable description of the marketing event.

• endedAt (DateTime)

  The date and time when the marketing event ended.

• id (ID!)

  Globally unique identifier.

• legacyResourceId (UnsignedInt64!)

  The ID of the corresponding resource in the REST Admin API.

• manageUrl (URL)

  The URL where the marketing event can be managed.

• previewUrl (URL)

  The URL where the marketing event can be previewed.

• remoteId (String)

  An optional ID that helps Shopify validate engagement data.

• scheduledToEndAt (DateTime)

  The date and time when the marketing event is scheduled to end.

• sourceAndMedium (String!)

  Where the MarketingEvent occurred and what kind of content was used. Because utmSource and utmMedium are often used interchangeably, this is based on a combination of marketingChannel, referringDomain, and type to provide a consistent representation for any given piece of marketing regardless of the app that created it.

• startedAt (DateTime!)

  The date and time when the marketing event started.

• type (MarketingTactic!)

  The marketing event type.

• utmCampaign (String)

  The name of the marketing campaign.

• utmMedium (String)

  The medium that the marketing campaign is using. Example values: cpc, banner.

• utmSource (String)

  The referrer of the marketing event. Example values: google, newsletter.

Types that return MarketingEvent

• CustomerVisit.marketingEvent
• MarketingActivity.marketingEvent
• QueryRoot.marketingEvent
• QueryRoot.marketingEvents

Implements

• LegacyInteroperability
• Node

Deprecated fields

• targetTypeDisplayText (String!) deprecated

  The display text for the marketing event type.

  Deprecation warning

  Use sourceAndMedium instead

An auto-generated type for paginating through multiple MarketingEvents.

Fields

• edges ([MarketingEventEdge!]!)

  A list of edges.

• pageInfo (PageInfo!)

  Information to aid in pagination.

An auto-generated type which holds one MarketingEvent and a cursor during pagination.

Fields

• cursor (String!)

  A cursor for use in pagination.

• node (MarketingEvent!)

  The item at the end of MarketingEventEdge.

Types that return MarketingEventEdge

• MarketingEventConnection.edges